Tools & Rules for Picking the Right Domain: Mashable & Moz Overlooked the Two Best

Tess Diaz / Domain Names , Startups / 0 Comment

Mashable and Moz.com have earned their status as excellent resources for entrepreneurs, startups, and SEO advice. Despite 12 rules and 18 resources, however, their recent articles advising startups on the domain naming process overlooked the two most vital options available today: aftermarket domains and a domain name broker like Media Options. Startups don’t always have […] Read More »

gTLD Winners & Losers

Media Options / Domain Names , gTLD / 0 Comment

As gTLD application results begin to emerge, companies are being labeled “winners” and “losers.”  Lots of people are asking, “Will they be a success or a failure?”  Beyond the registries themselves, there are individual domains in each registry that will be real home runs – some strings have more than others.  Some of those names […] Read More »

Who’s Afraid of the URL Wolf?

Media Options / Domain Names / 0 Comment

Some Buyers Fear that Domain Names will become Obsolete A recent Huffington Post article addressed some buyers’ fears that URLs or Domain Names could become obsolete. To many in the thick of the domain or technical world, this idea is quite foreign. However, we need to keep in mind that domain name buyers come from […] Read More »

When to Sell & Why We Sold White.com

Tess Diaz / Domain Names / 0 Comment

Smart investors acquire domain names that are generic and have intrinsic value either for their semantic meaning or their potential brand value. It’s a technically savvy twist on the classic buy and hold strategy for any investment; take Real Estate for example. There’s always the option to develop, lease, or to hold out for the […] Read More »

gTLD’s Are Here; Is It Time To Pivot?

Tess Diaz / Domain Names , gTLD , Startups / 0 Comment

New gTLDs? Strategize with a domain broker… Domain investors and businesses alike have a vested interest monitoring the new gTLDs that might be coming out soon, like .GREEN and .NYC.  It’s important to understand the potential conflicts, advantages & disadvantages as they may pertain to your current domain portfolio; whether speculative or strategic for your […] Read More »

Microsoft Research Study: Domain Bias (preference) during Search

Tess Diaz / Domain Names , misc / 0 Comment

Understanding Domain Bias is absolutely essential if you fall into one of the following categories: Startups considering domain name acquisition Business investing SEO budget for higher organic page rankings Business investing in paid search results like Google Adwords Exact Match Domain Owners appraising domain value Several studies in the past decade have shown that certain […] Read More »

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